Everything You Wanted to Know about Life Coaching but Hadn’t Asked

Life Coaching Overview:

Life Coaching is a professional service that provides clients with feedback, insights and guidance from an outside vantage point, and is an on-going collaborative partnership built on taking action. In this alliance, clients find they are doing more than they would on their own; taking themselves more seriously; creating momentum and consistence; taking more effective and focused action; and becoming more balanced and fulfilled.


People hire a coach when they are making a career change or transition, starting a business, re-evaluating life choices, or simply looking for personal or professional breakthroughs. Coaching is about acknowledging the gap between current reality and a new desired outcome, and moving forward toward one’s aspiration rather than dwelling on the past. A coach helps you build the bridge to get from where you are to what you desire.


Coaches help their clients define their dreams, recognize what’s holding them back, and guide them in moving forward with great momentum, clarity and vision. Coaching is an ongoing partnership between the coach and the client designed to improve and enhance the client’s quality of life while creating successful outcomes. And importantly, coaches help clients develop new skills and awareness, especially in the area of overcoming limiting beliefs that hold the client back from achieving their goals and mastering their life.


What coaches do with their clients:

  • Set appropriate boundaries and policies to work together with a clear structure
  • Serve the interest of the client who determines the agenda
  • Provide the listening space for clients to openly share and learn
  • Ask direct questions to help ensure the client does not get bogged down in old patterns
  • Genuinely appreciate, endorse, and support the client in the process of achieving successful outcomes
  • Assist in setting goals, planning and strategizing
  • Give perspectives, options and suggestions, inspiring the client to come to their own solutions
  • Make powerful requests to deepen the client’s process between sessions


What coaches don’t do:

  • Diagnose, treat, or fix
  • Take responsibility for the client’s feelings, decisions, actions, or success
  • Give advice
  • Do the client’s work for them. (Like going to the gym to reach his or her physical goals, it is the client who has to push the weights while the trainer provides the exercise routine or proper movement.)
  • Work with a client when the coaches integrity says it’s not right


The Client’s Role is to:

  • Clarify their desired outcomes
  • Be committed to the results they want
  • Come to the call (or meeting) with an intention, agenda, or topic for each session
  • Be responsible for their own feelings, decisions, actions and success
  • Openly share and speak their truth to the coach
  • Do their own work
  • Pay their coaching fees on time
  • Show up to sessions being spirituality, physically, and energetically open to have new possibilities and insights arise in the discussion


Why Coaches are Needed:

Coaches are much needed, in part, because of the shift in society from interconnected families, tribes and elders with whom to share problems, concerns, and troubles in order to make a shift—to single family parents and the disconnection of close relationships in today’s world. Coaches unleash the power of partnership, so often missing in today’s world.


Coaching appeals to people because it facilitates a confidential relationship with a trusted professional without any social stigma attached to it. Skip the shrink and see a Life Coach to process your issues if you are one of the 80% of folks who see a therapist but have no mental disorder. Coaching is not about wallowing in the past, but rather moving forward from where you are to where you want to be. It’s about gaining insight, developing strategies, and problem solving with a professional partner who is dedicated to working with you to overcome your present day challenges. Life Coaching will help you resolve issues and succeed in those areas in which you presently have blocks or resistance to the creative flow.


Life Coaches are more than friends with whom to share problems—they are a sounding board for solutions, along with being a great support system for facing the challenges that we face daily in this complex and overly communicated world in which we live. Coaches often fill the role of mentors, cheerleaders, confidants in which to confide. They are part consultant and part family.


Your coaching success comes from gaining new awareness, passion, and commitment that leads to action-taking and fulfillment of desires. And in this regard, the Coach often plays the additional role of an accountability partner to help keep you on track in accomplishing your desired outcome.


Ten Things to Look for When Hiring a Coach

Does your Coach have . . .

  1. a love and desire to help people
  2. great listening skills (to know that you have been heard and acknowledged with empathy)
  3. a strong blend of loving-kindness and the ability to tell the truth in a way that helps you move forward
  4. the gift of recognizing and articulating your strengths
  5. a large capacity for non-judgment, accepting you as the unique individual you are
  6. a positive orientation to life
  7. the understanding that coaching is a business and treats it as such with you
  8. the integrity you want and expect in working with a professional
  9. an expertise in the area that you are wanting to focus on
  10. great testimonials to back up their work


My Coaching Specialties:

  • Career Transition, Career Change, Career Success
  • Mid-Life Change to Find Greater Meaning & Purpose in Life
  • Identifying and Connecting to Your Soul Purpose
  • Spirit Centered Self Expression
  • Changing Beliefs to Change Your Life
  • Attracting New Opportunities through the Law of Attraction
  • Finding Joy in Making Your Life Matter


The Bottom Line:

Working with a coach is fun! Not exactly fun like going to an amusement park or playing your favorite sport, but fun like being enlivening, energizing, and in action with excitement and drive in being engaged in moving toward your desired goal and achieving it. Being coached is a way of acknowledging that you are worth it and have the right to spend money on your personal development, or as I prefer to call it, “blossoming into your full self-expression”.


You might think of choosing to be coached like playing in the game of life, rather than sitting on the sidelines watching life go by. Playing in the game brings you smack-dab into present moment experiences—some of which are great, some not, but all of which make you alive. This way of being is far different from how many people live their lives, either dwelling on past failures and self-critical thinking, or engaged in only dreaming about future wishes they will never take action to fulfill.


Isn’t it time you put aside all the distractions and strategies that help you just get by, and commit to being all you can be—while more fully expressing and being joyously engaged in life? If wanting a coach is calling to you, maybe now is the perfect time to take the risk to go outside your comfort zone in order to achieve and express the greatness that you are . . . just waiting to come alive and be shared with the world.


If you think coaching might be right for you, I urge you to check it out—risk free! Just email me to schedule a complimentary (free) 45 minute session over the telephone to discuss your situation. I will happily listen to your story, and let you know what I think coaching can or cannot do for you. I really look forward to hearing from you.


Jim Koehneke, MA




Love Your Work Today ~ Love Your Life Forever!

About Jim

Jim’s innovative and influential style of coaching and facilitation stems from over 15 years of Management experience in Human Resource and Organization Development. He has written two books, and has coached others in the area of Personal Development for the past 20 years.